Content analysis of corporate blogs as a relationship management tool
| Titre | Content analysis of corporate blogs as a relationship management tool |
| Publication Type | Journal Article |
| Year of Publication | 2010 |
| Authors | Cho, S, Jisu, H |
| Journal | Corporate Communications: An International Journal |
| Volume | 15 |
| Issue | 1 |
| Start Page | 30 |
| Pagination | 30-48 |
| ISSN | 1356-3289 |
| Mots-clés | Corporate publications, Public relations, USA |
| URL | http://www.emeraldinsight.com/doi/abs/10.1108/13563281011016822 |
| DOI | 10.1108/13563281011016822 |
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